Vice President of Sales and Marketing

Your challenge

Location: Charlotte, NC (or remote office)

• Responsible for the Sales & Marketing organization within Greiner Bio-One North America
• Responsible to drive strategic commercial development in compliance with corporate strategies and financial goals.
• Lead the development of strategic and tactical marketing plans that use the product portfolio, clinical expertise, and distribution capabilities to expand multi-segment customer engagement with a special focus on key accounts.
• Lead the commercialization of marketing initiatives across North America to ensure Greiner Bio-One’s positioning and alignment with customer needs and expectations across relevant industry segments.
• Collaboration with the specific Business Units Pre-analytics and Bioscience, to generate market insights and develop annual marketing plans that further enhance commercial support for Business Unit initiatives.
• Oversee the management of strategic and operational sales initiatives to meet or exceed the revenue and profit expectations; drive strategic vision.
• Lead the development of the sales organization to strengthen the sales force in their motivation and capabilities to achieve commercial goals.
• Building strong customer relationships which allow for increased customer success and corporate insights in response to the evolving needs of customers and markets.
• In charge of translating local market needs into opportunities which lead to new business and increased market share.
• Responsible for supporting the enhancement of Commercial Excellence including sales forecasting and planning, pricing and tender management, new sales concepts and customer success – in collaboration with global strategies and functions.
• Responsible to support local marketing activities such as trade shows, corporate events, campaigns, product launches, etc.
• Responsible for future organizational and process development, ongoing performance management, and career/succession planning.

Your Profile

• Bachelor’s degree in a Business or Marketing related field, MBA preferred.
• At least 10 years in Sales & Marketing experience in the industry (i.e., strategic business plans, marketing plans, sales strategies, commercial execution).
• At least 5 years in Sales & Marketing leadership experience in the industry leading a large commercial organization in North America with a clear track record of business achievement.
• Understanding of both market segments Pre-analytics and Bioscience is preferred (i.e. consumables for Hospitals, Laboratories, Academia and Pharma/Biotech/CRO/Diagnostics).
• Strong strategic thinking and acting – with a global interest and mindset.
• Strong analytical abilities in data-driven decision making.
• Strong leadership skills including the ability to lead teams in transformational change.
• Forecasting, pricing, and budgeting experience.
• Effective collaboration and contributions within the global matrix and local functions.
• Willingness to travel up to 50% of the time for business purposes – including international travel.